We are where the WHO feared back in February that we would be if widespread mask-wearing became a major plank of pandemic strategy: masks have a become a substitute, not a complement, for other pandemic precautions formerly known as social distancing. Public health measures have targeted the more obvious non-distancing arenas (e.g. restaurants) but all sorts of social consumption and social leisure activities have popped up in their place -- not to mention the Veblen intersection of those two activities: conspicuous consumption.
"But we're wearing masks!"
Hope you're all geared up for a winter of home-schooling.
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